Elevate Personal Trainer Privacy Policy
Last Updated: 24 October 2025
Elevate Personal Trainer (“we”, “our”, “us”) is committed to protecting the privacy and security of your personal data. This Privacy Policy describes how we collect, use, and share information when you use our website, https://elevate-personal-trainer.com, and our personal training services.
1. Data Controller
The data controller responsible for your personal data is: Paulo Henrique, trading as Elevate Personal Trainer Address: Queensway, Notting Hill – London W2 4BJ Email: paulopersonaluk@gmail.com
2. Information We Collect
We collect personal information that you voluntarily provide to us when you express an interest in obtaining information about us or our products and services, when you participate in activities on the website (such as sending us enquiries), or otherwise when you contact us.
The personal data we collect may include:
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Category of Data
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Examples of Data Collected
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Purpose of Collection
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Legal Basis (GDPR)
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Identity/Contact Data
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Name, email address, phone number (WhatsApp), address.
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To respond to enquiries, provide services, and manage our relationship.
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Contractual necessity, Legitimate interests (responding to enquiries).
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Health/Fitness Data (Special Category)
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Height, weight, fitness goals, current supplements, training frequency, dietary habits.
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To design and deliver bespoke personal training and coaching programmes.
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Explicit consent (required for special category data), Contractual necessity (for service delivery).
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Transaction Data
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Details of services purchased (e.g., 1-hour session, 5-session package).
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To process payments, manage billing, and fulfill our service contract.
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Contractual necessity, Legal obligation (tax/accounting).
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Technical/Usage Data
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IP address, browser type, operating system, pages viewed, time spent on site.
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To monitor website performance, analyse usage, and improve our services.
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Legitimate interests (website administration and improvement).
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3. How We Use Your Information
We use the personal information we collect for the following purposes:
•To Provide and Manage Services: To deliver the bespoke personal training and coaching services you have purchased, including scheduling sessions and providing tailored advice.
•To Communicate with You: To respond to your enquiries, send service-related updates, and provide customer support via email or WhatsApp.
•For Marketing and Promotional Purposes: To send you information about new services or special offers, where you have consented to receive such communications.
•To Improve Our Website and Services: To understand how our users interact with the website and to make improvements to the user experience and service offerings.
•To Comply with Legal Obligations: To meet legal and regulatory requirements, such as maintaining accurate business records for tax purposes.
4. Sharing Your Personal Data
We will not share your personal data with any third parties except as necessary to provide our services, comply with the law, or protect our rights. This may include:
•Service Providers: Third-party vendors who perform services for us, such as payment processors (if applicable) and web hosting providers. We only share the minimum information necessary for them to perform their functions.
•Legal and Regulatory Authorities: If required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency).
We do not sell your personal data to third parties.
5. Data Security
We have implemented appropriate technical and organisational security measures designed to protect the security of any personal information we process. However, please remember that we cannot guarantee that the internet itself is 100% secure.
6. Data Retention
We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.
Generally, we will retain client data for a period of six years after the end of the contractual relationship to comply with UK tax law and to address any potential legal claims.
7. Your Data Protection Rights (GDPR)
Under UK data protection law, you have rights including:
•Your right of access: You have the right to ask us for copies of your personal data.
•Your right to rectification: You have the right to ask us to rectify information you think is inaccurate. You also have the right to ask us to complete information you think is incomplete.
•Your right to erasure: You have the right to ask us to erase your personal data in certain circumstances.
•Your right to restriction of processing: You have the right to ask us to restrict the processing of your information in certain circumstances.
•Your right to object to processing: You have the right to object to the processing of your personal data in certain circumstances.
•Your right to data portability: You have the right to ask that we transfer the information you gave us to another organisation, or to you, in certain circumstances.
•Right to withdraw consent: Where the legal basis for processing is your consent (e.g., for health data), you have the right to withdraw that consent at any time.
8. Use of Cookies
Our website may use cookies to enhance user experience. Cookies are small text files placed on your device to collect standard Internet log information and visitor behaviour information.
We recommend that you check your browser settings to manage your cookie preferences.
9. Third-Party Links
The website may contain links to third-party websites (e.g., social media). This Privacy Policy applies only to our website. If you click on a link to another website, you should read their own privacy policy.
10. How to Complain
If you have any concerns about our use of your personal information, you can make a complaint to us at paulopersonaluk@gmail.com. You can also complain to the ICO (Information Commissioner’s Office), the UK supervisory authority for data protection issues.
ICO Contact Details: Address: Information Commissioner’s Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF Helpline number: 0303 123 1113 ICO website: https://www.ico.org.uk/